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Greater Omaha Packing: Focus on Quality

Mike Drury leads the charge as president of Greater Omaha Packing Co., a regional mid-sized packer that processes a lot of Iowa cattle. We parse out the challenges packers currently face in the marketplace (supply, labor, tariffs, demand, and fabrication of large carcasses). Considerable time is spent on branded programs, and believe it or not, we end with where the product starts: genetic selection at the cow-calf sector. Great episode! Greater Omaha Packing - https://www.greateromaha.com ---------------------------------------------------   Thank you to our sponsor, Stockguard. Visit them at https://stockguard.io ---------------------------------------------------   Connect with us: @iowabeefcenter https://facebook.com/IowaBeefCenter https://instagram.com/iowabeefcenter  https://twitter.com/iowabeefcenter ---------------------------------------------------   Helpful links: Iowa Beef Center - https://www.iowabeefcenter.org  Iowa State University Extension and Outreach - https://www.extension.iastate.edu The use of brand names, mention or listing of specific commercial products or services is solely for educational purposes and does not imply endorsement by Iowa State University, nor discrimination against similar brands, products or services not mentioned.

April 28 • 30m 23.4s
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